Did you know that Vox Weather has partnered with the ontbyteSAKE slot on KykNET on Saturday mornings? The Vox Weather dedicated weather segment is designed to enhance the programme’s weather service and deliver meteorological data to farmers, helping them to make more informed operational and financial decisions.
Vox Weather has built its following of more than 700,000 viewers on the foundation of its data and the depth of its analysis.
Annette Botha, meteorologist and Vox Weather presenter, has been delivering the weekday forecast for four years on Die Groot Ontbyt and is now bringing that trusted weather to the Saturday OntbySAKE audience.
The Saturday morning weather segment provides detailed meteorologist-produced forecasting, tailored for both the general public and the agricultural sector, and complementing the existing weekday slot on South Africa’s largest Afrikaans morning show.
The forecaster content is built specifically for the farming audience to be meteorologist produced, data verified and precise enough to support operational decision-making in the field.
The primary sponsor of the Saturday weather segment is Laeveld Agrochem, a leading agricultural company that supplies crop protection products, plant nutrition and precision farming technology to farmers.
ontbyteSAKE has been on air for 25 years with a broad audience, including significant reach into the South African farming communities. The Saturday morning slot offers meaningful insights around frost, rainfall and temperature patterns throughout the critical growing periods. It offers information that can help farmers plan ahead and make sound financial decisions based on trusted weather data.
Annette explains: “Our viewers in the agricultural sector need more than a percentage chance of rain. They need to know where the frost is going to fall, where the extreme rainfall is, what the temperature swings look like. That level of detail changes how a farmer plans their week.”
The segment is also accessible to all viewers, offering a clear four-day preview of expected weather conditions across the country. While the weather forecasts air on Saturday mornings during the ontbyteSAKE segment, an additional mid-week forecast will be published every Tuesday evening across the ontbyteSAKE and Laveld Agrochem social media platforms.
The midweek updates provide viewers with a weather outlook through to Friday, helping both the public and weather-sensitive industries to plan ahead.
